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Q. What do you think of the recent blow-up of DJ culture in the States. These days its like there's a Technic deck in every East Village living room and there's all this splintering into these obscure styles of music.





A. Well, the means to making music these days is so accessible. You don't have to be classically trained, so now there is this generation expressing itself with the help of the available technology. The majority of producers are also DJ's and so you start generating this self-contained scene. You end up buying and playing your peer's music. They're making hip-hop, trip-hop, jungle, down-tempo, even hard-core but they're using the same sequencers and synthesizers and drum machines. Its all techno -- in the sense of technology--to me. How many people use the MAC-vision program and Q-Base Audio. I call the music I play advanced dance music. I don't label it beyond that.
Q. Meanwhile the scene is so much more massive in Europe.
A. In Europe for some reason the average consumer isn't as affected by the corporate sensibility that is so powerful here. There's less pressure to get rid of vinyl. There you weren't forced to buy CD's. Vinyl wasn't phased out. I mean as a label owner, distributing 2000 copies of a record in NY, is a pain, but then I put a call through to Italy and they're like, "We'll take it all." I don't understand how the industry here can claim that there is no market for vinyl when they killed - the market for vinyl.

A. Everyone has his own destiny. If your music crosses over and you become a pop star, so be it. Pop means popular. If you stay underground and 3,000 people come out to hear you play that night then you are a star within that scene. There's pop stardom on many levels these days.
Q. And now DJ's are the new pop stars.
Q.So you're no purist when it comes to commercial success.
A. No but I'm not in it to make a quick buck by pumping out garbage. This is my santctuary. I'm not a politician or a reverend. I'm not trying to change anyone's life. I'm just expressing myself with this music, that's all. Y'know labels will ask you to customize your music so it sounds like this record or that record, which is why I started my own label. Now I'm just looking forward to the whole thing expanding. I'm going to be involved in this seminar titled "Netcom 1" and among the issues we in the dance community need to address is the idea of exploring things like the Internet or CD-Rom technology in regards to dance music. And why can't there be strong music videos for dance tracks, even the instrumentals. Frankie Knuckles' "The Whistle Song" for instance, could have carried a music video. Advanced dance music is the sound of a new generation y'know. All these different parts need to fuse.
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